What’s the value of 140 characters?.. Millions of Dollars..
We at inXite Marketing, provide insights about the business potential behind the 140 characters tweets. We provide tailored business solutions to understand your customers and increase your business.
InXite is a powerful tool that is capable of continuously capturing content streams and information from social media platforms. Simultaneously, InXite builds an extensive profile of a user and his/her friends that can be categorized, analyzed and manipulated and then used for various purposes. For instance, marketing professionals can obtain the location, movement, chatter, sentiment, preferences and topics of interest of a user and his/her friends for targeted advertising. In the same way security officials and professionals can utilize similar data to help them follow possible threats.
InXite is based on the patented location-revealing Tweethood algorithm as well as a patent-pending algorithm called System & Methods for Data Analytics for Marketing. Both the technologies are developed by the Cyber Security Institute at the University of Texas at Dallas.
Dr. Bhavani Thuraisingham
Cybersecurity (30+ years)
Technology Commercialization (10+ years)
Dr. Latifur Khan
Data Mining and Machine Learning (17+ years)
Social Computing and Geospatial Data Mining (4+ years)
Data Mining (3+ years)
Cloud Computing and Semantic Web (5+ years)
We are open to hear your thoughts.